Live betting is fast, emotional and available on every play, which is exactly why it causes more losses than pre-match betting for most beginners.

The most common mistakes are betting without a plan, chasing losses after a bad beat, betting on too many games at once, and ignoring how time, score and momentum change the value of a price.

In-play odds move in seconds and include a higher margin than pre-match odds, so a bet that looks tempting during a highlight may already be poor value.

Fix this by deciding your live-betting rules before kickoff, limiting yourself to one game, and walking away when the plan is gone.